Basics for SEO

• Basics of World Wide Web
• Website
• What are Portals
• Benefits of Search Engines
• Website Structure
• What is Domain?
• Latent Semantic Indexing (LSI)
• Page Ranking
• Sand Box

• Keyword Research
• Analysis of similar websites
• How to choose keywords
• Deriving Appropriate Keywords
• Target Orientation Analysis
• SWOT : Analysis

• Google Adwords
• Google Adwords Concept
• PPC Campaign (Pay per Click)
• Sponsored Ads
• Google Ad Establishment
• Landing Page
• Tips to make better Landing page
• Keywords Bidding Skills
• Affiliate marketing

On Page Optimization

• Web Analytics
• Meta Tags - Usage
• Content Optimization
• Creating Reboots File
• Creating HTML Site Maps
• Creating XML Site Maps
• Optimizing SEO Content
• Image Tag Optimization
• Google Web master tools

• Submission to Search Engines
• Local Marketing benefits
• Directory Submission techniques
• Link Building approach
• Create Blog
• Blog Submission
• Create RSS Feed
• RSS Feed Submission
• Article Submission
• Video Optimization
• Press Releases
• Promotion of Subsequent Pages of Website
• Forums
• Posting free Classifieds
• Google Analytic
• Promotion of subsequent pages of website
• Viral Marketing

Extra Features-Important Notes

• 100 % Placement Assistance by www.jobsxperts.com
• Fully Practical Training by the company
• Company Training Certificate.

• Regular SEO Training (Monday - Thursday 2 hrs daily)
• Weekend SEO Training (Saturday - Sunday)
• Special Sunday classes available for Groups/Corporate (Min 5).
• Training on live projects.

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mumbai@ipbinfoservices.com